Top Rank CEO Bob Arum gives his buyrate prediction for the pay-per-view card headlined by Tim Bradley and Juan Manuel Marquez.
Several years ago
boxing seemed to have a somewhat big pay-per-view almost every month.
Lately, that trend has slowed down and, for the most part, that's a good
thing. But here we are getting to the twilight of 2013 and it seems
that old times have returned.
Not that it means anything
horribly bad. Big fights, the really big ones at least, are always going
to be on pay-per-view now. It's just the nature of the beast. If people
are willing to pay for it, someone is willing to sell it. But now we
are faced with what appears to be the final four months of the year each
having its own PPV card.
HBO PPV Boxing Pacquiao vs.Rios Fight HD Free
The first one was the
record-shattering card headlined by Floyd Mayweather against Canelo
Alvarez in September. It will soon be followed by two Top Rank cards:
Tim Bradley/Juan Manuel Marquez this Saturday and Manny Pacquiao/Brandon Rios on November 23. And the final major PPV of the year looks like it
could be Adrien Broner squaring off with Marcos Maidana on December 14.
With all of these cards crammed
together over this four month period, something is going to take a hit.
Obviously, Mayweather/Canelo didn't and became the second biggest PPV
in history in terms of buyrate. The success of that event has put a
little heat on the others because consumers had to dig deep in their
pockets to pay for such a card. That generally means money will be saved
elsewhere, putting smaller cards like Marquez/Bradley and
Broner/Maidana in difficult situations.
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